Okay, so hopefully after my previous post on product placement, you understand, in layman terms, what it’s all about and how both companies and productions can use it to their advantage. Now you’re probably thinking: “Well, this is all […]
Remember when House of Cards first debuted on Netflix? It took the industry by storm; that here was a high quality full length TV show with an all-star cast, that was bypassing all traditional television formats and premiering directly […]
So, you’re totally taking your film PR by the horns and you’ve managed to write the big bad Press Release (or you’ve hired someone to do it for you, either way, I’m giving you some major thumbs up). You’ve […]
The hashtag #WomenInFilm is something of a trend now. Not only are you seeing more high profile women in the industry speaking up about equal pay, but female driven films are starting to be viewed as a viable commercial […]
So you’re producing that fantastic film idea you have. The script is done, dusted and ready to go. You’ve got your dream team ready and those actors convinced. You’re bursting with excitement at the amazing opportunities you know this […]
Franchises are all the rage nowadays, and it’s easy to see why. As audiences consume more and more television content filmed in spectacular quality (I’m looking at you Game Of Thrones), their hunger for films to become chapters of […]